MR SBK — Ideas. Influence. Impact. Muhammed Shammas, content creator, media professional and entrepreneur
Vlogs
Blasters welcome
Skits
Behind the scenes
Muhammed Shammas
Creator · Media · Entrepreneur
01 / 03
(Scroll)
(KSD)(BLR)(DXB)
More than content.A brand builton creativity.
Widely known as MR SBK, I bring ideas to life through storytelling, creativity and digital influence — from football content and creative brand campaigns to media and entrepreneurship.
My journey combines a passion for football, experience in the media industry and a drive to build businesses. I create engaging digital content, collaborate with brands and develop ventures that connect creativity with real-world opportunities.
From ideasto execution.
Content, collaborations, media and the businesses I'm building. Here's what brands and partners can work with me on.
Content creation
Football-focused content, video storytelling, scripts and presentations.
Brand collaborations
Promotional content, branded videos and creative campaigns.
Media & creative
Content planning, campaign concepts and media production.
Entrepreneurship
Building experiences through 12AM_EVENTS and SIR N CO.
Real reach.Real voice.
- 01
Football at heart
Real Madrid and Kerala Blasters content, match-day reactions and football talk that fans share.
- 02
Media experience
A year as Media Manager at Web Branding in Dubai, after IndiGo, and now with Al Ansari Exchange. Briefs, deadlines and professionalism come standard.
- 03
A builder, not just a poster
I run my own ventures, 12AM_EVENTS and SIR N CO, so I think about campaigns the way a business owner does.
- 04
Kerala to the Gulf
Rooted in Kasaragod, with time in Bangalore and now based in the UAE. Content that speaks to Malayalis at home and abroad.
Blasters at the gate
On airport duty with IndiGo, I got to welcome the Kerala Blasters squad — 19 photos, one very happy fanboy.
From DMto post.
A simple, five-step flow so you always know what's next.
Enquiry
Send a DM or the contact form with your brand and goal.
Brief
We agree on the idea, deliverables, dates and usage.
Plan
I script the concept in a style that suits my audience.
Shoot & post
Content goes live after your approval.
Follow-up
We look at how it landed and plan what's next.
Social reach.
Instagram from the public profile; Facebook and YouTube as supplied. October 2026.
Who Iwork with.
Brands, marketing agencies, business partners and event clients, especially those reaching Malayalis in the UAE and India.
Use the contact form and pick "Brand collaboration", or DM @mr_s_b_k__ on Instagram. Include your brand, what you want to promote and your preferred dates.
I'm based between Dubai, Bangalore and Kasaragod. Tell me where your store or event is and we'll work out the plan.
Rates depend on the format and deliverables. Share your brief and I'll send a quote.